Case Study: Merger Communications Reduced Attrition Rate
Post-Merger Integration — Reduce People Risk, Protect Deal Value Business Situation Prompta AI supported the integration using an evidence-led approach that connects insight to action:
An Australia & New Zealand region of a global Consumer Packaged Goods company engaged Prompta to support a sales automation transformation to Oracle, including a new Trade Promotion Management enabler.
The division had experienced two prior transformation launches that were poorly managed, highly visible, and disruptive to the workplace. As this program began, leaders and employees expected a repeat outcome and early implementation plans mirrored past approaches.
Prompta’s focus was to ensure the transformation was led, adopted, and sustained—not simply delivered. We worked with leaders and managers to build the sponsorship and coaching capability required to land new ways of working, and we mobilized subject matter experts and super users to support the business through the change.
Using Prompta AI, we captured privacy-first workforce insight signals to understand readiness, friction points, and the real causes of resistance. Rather than reinforcing the assumption that the issue was only project management, the insights showed the core gap was leadership and management ownership of adoption—what leaders needed to decide, reinforce, and role-model to make the change real.
Post-Merger Integration — Reduce People Risk, Protect Deal Value Business Situation Prompta AI supported the integration using an evidence-led approach that connects insight to action:
Culture Change at a North American Marketing Agency — Identified Priorities and Mobilized Action Business Situation An award-winning North American marketing agency with offices in
Salesforce Transformation Enhanced Operational Efficiency Business Situation Prompta helped a global Fortune 500 company transform their Trade Promotion Management system to Salesforce by leveraging the